Infopro Digital group are recruiting for a Marketing Executive on a permanent basis to join our global, B2B, marketing team. Successful candidates will be working for the Risk Global group based out of our London offices.
What we do
The best of both worlds. That is what a position with Infopro Digital offers you. We are first a global company with 4,000 employees and annual revenues of over half a billion dollars with a presence in 20 countries. Through our market-leading brands, we serve five professional communities – insurance and finance, automotive aftermarket, construction, retail, and industrials – enabling our clients to make informed business decisions and create new opportunities.
Secondly, our global brands focused on the financial services industry, known collectively as Risk Global, is a 300-person organisation with offices in Hong Kong, London, Nashville, and New York. Working at Risk Global means being part of a company that has strong financial backing, while at the same time giving you the power to truly make a difference.
Risk Global’s portfolio of global brands include Central Banking, Chartis Research, Insurance Post, Insurance Age, Risk.net and WatersTechnology. Through our proprietary editorial platforms, we create unique market insight and technical content for senior risk, technology and trading professionals at banks, asset managers and insurers. In addition, we create high-value marketing services and research solutions to service providers who seek access to our engaged communities.
Our people are passionate about delivering the best possible outcome for the customers and markets we serve. We are an impact-driven and entrepreneurial business that provides support while at the same time trusting great people to do great things. We are collaborative and move fast, with our people developing new skills even faster. Thanks to our global reach and international locations, we celebrate and expect diverse perspectives and we believe these add to the richness of our business. We are committed to an inclusive workplace where everyone can be themselves. We also realise everyone has a life outside of work, and we offer flexible solutions to make sure everyone has a healthy work-life balance.
About the role
- Specifically working on Risk.net, WatersTechnology and FX Markets.
- The vacancy is part of our London marketing team of 17 – who will work with a global team of 28 marketers.
- Working on industry-leading B2B financial events and subscription brands.
- 30 hours of learning with an external digital marketing training company. Upon successful completion, employees will receive an industry recognized diploma.
- Working with best-in-class marketing technology – including HubSpot and Salesforce.
- The role will report into the Head of marketing for events and markets access services (MAS)
- Campaign activity includes email, social media, paid search, online and offline collateral, partnerships and working with marketing agencies.
Key task and responsibilities:
As a key member of the marketing team, reporting to a Head of Marketing, you will:
- Execute and track the success of acquisition and lead generation campaigns, via multiple digital channels.
- Set up and monitor the effectiveness of automated campaigns (HubSpot) and lead workflows (Salesforce).
- Monitor and improve funnel conversion for brands. Traffic to registration and registration to delegate.
- Utilise all online and offline channels to improve conversion levels. Create multi-media, multi-effort campaign plans for segments of prospects.
- Improve the Social Media activity – learn how to use social platforms to drive traffic into the sales funnels.
- Update website collateral and track the effectiveness of any changes. Constantly striving to improve conversions on data capture pages.
Requirements
- Ideally 1-2 years experience in a marketing-focussed role with a passion for marketing. Marketing degrees are useful, but by no means a must.
- Analytically minded. Tracking results and using data to inform strategy are key skills for successful B2B product marketers.
- Problem solving. Candidates should be able to demonstrate initiate and the ability to work both as part of a team and independently.
Benefits
- Hybrid Work Schedule out of our London HQ Office
- A fantastic holiday allowance that increases as you spend longer with the company
- Take your birthday off…on us
- Access to our Group pension plan, 401k plan plus match, life assurance, private medical & dental insurance, retail discounts, and much more
- Access to a 24/7/365 Employee Assistance Programme offering support and guidance around all areas of wellbeing and mental health, including face-to-face counselling.
- Access to our extensive learning programmes, through our dedicated platform, Generation Infopro
- Paid volunteer days throughout the year where you can contribute your skills and expertise to make a meaningful difference to the lives of others
What you’ll get
Our global employee benefits include:
- 25 days annual leave (rising up to 30 days)
- Group personal pension plan
- Life assurance
- Interest free season ticket loan (STL)
- Private medical insurance
- Employee assistance programme
- Bonusly employee recognition
- Employee discount scheme
- Eye-care Vouchers
- Discounted gym membership
- Agile/remote working
- Additional life assurance
- Bike to work
- Buying holiday
- Dental insurance
- Give as you earn
- Add partner to gym membership
- Health cash plan
- Personal accident insurance
- Will writing
Learn more about us
Infopro Digital is a B2B group specialising in information and technology. With a presence in 20 countries, the group has 4,000 employees of 55 nationalities.
Infopro Digital connects professional communities.
Our brands are leaders in the five key economic sectors: construction and public sector, automotive, industry, risk & insurance, and retail.
With our solutions, decision makers make informed decisions and companies develop their business and performance in a sustainable way.
Equal Opportunities
We provide equal opportunities to employees and job applicants and do not discriminate either directly or indirectly, because of any protected characteristic or any other characteristic or activity protected by law. To fully comply with all laws prohibiting discrimination in all phases of employment, we have set up a system of monitoring all job applications, we therefore ask you to complete the equal opportunities questions on this form.
This information will be collected anonymously, in confidence and will not be seen by anyone directly involved in the hiring process, it will be stored separately and used only to provide statistics for monitoring purposes. There is no obligation on you to provide information. All applicants will be treated the same, whether or not they provide this information.