Description
Join our dynamic Demand Generation team as a Marketing Executive. You will play an integral role in helping us to promote our market-leading suite of Health and Care solutions. We are looking for an enthusiastic, motivated individual who is keen to learn and be part of a successful Demand Generation team. This is a hands-on role where you will be responsible for executing campaigns to build pipeline and deliver leads into the sales engine.
The position requires a high level of creativity and a thirst for building market knowledge. The ideal candidate will have an ability to work within virtual teams and will have a desire to deliver high quality campaigns.
Responsibilities:
- Work with the wider team to build and execute campaign plans.
- Identify demand generation opportunities within our Health and Social Care markets.
- Organise and oversee multi-channel campaigning to clearly identify audiences.
- Help identify and create content to support campaign activities.
- Maintain relationships with third parties to support campaign activities.
- Manage the marketing budget and ensure campaigns are executed in a timely manner, coming in on time and within budget.
- Work towards agreed performance benchmarks, aiming to suggest incremental improvements across campaigns.
- Produce detailed analysis and engaging reports of campaign activities to share internally.
- Build relationships with key stakeholders, including sales and product management.
- Occasional pre-planned travel to events and offices UK wide.
Experience:
You will thrive in this position if you enjoy being part of a successful team where you can contribute ideas and help shape the Marketing Executive role. The position would suit someone who is early on in their marketing career, or a recent graduate.
- 1 - 2 years marketing experience, and/or a relevant qualification.
- Project management experience
Soft Skills:
- Good sense of initiative and a proactive mindset.
- Analytical approach with attention to detail.
- Ability to learn new software quickly and utilise marketing tools.
- Excellent written and verbal communication skills.
- Confident and enthusiastic, with a strong ability to learn and expand the role.
- Ability to work in a fast-paced environment, to meet tight deadlines and manage multiple tasks.
- Collaborate effectively and build relationships with colleagues across different departments and levels.