With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better commerce experience to our users. We are looking for passionate and talented people to join our operations team, together we can build an commerce ecosystem that is innovative, secure and intuitive for our users.
Responsibilities:
- Create Campaign Marketing Asset: Coordinate with creative teams, agencies, and influencers to produce localized and engaging content assets for each campaign. Manage multi-channel campaigns across digital (social media, email, PPC, display ads) and offline (events, partnerships) channels.
- Localization and Market Adaptation: Work with local marketing teams to tailor messaging and creative assets to resonate with local audiences, ensuring campaigns are culturally relevant and in compliance with regional regulations.
- Performance Monitoring and Reporting: Track, measure, and analyze campaign performance across KPIs, optimizing based on insights and real-time feedback. Present campaign reports, key learnings, and recommendations to refine future strategies.
- Budget Management: Manage campaign marketing budgets, ensuring efficient allocation of resources and cost-effective media spending. Provide ROI analysis and forecast projections to senior stakeholders for campaign investments.
- Media and Creative Agency management: Established connections with media and creative agencies, with the ability to leverage these partnerships to enhance campaign reach, creativity, and effectiveness.
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