At Frasers Group we’re rethinking retail. Through digital innovation and unique store experiences, we’re serving our consumers with the world’s best sports, premium and luxury brands globally. As a leader in the industry, we’re elevating the retail experience for our consumers through our collection of established brands, including Sports Direct, FLANNELS, USC, Frasers, and GAME.
Why join us?
Our vision – we are building the worlds most admired and compelling brand ecosystem
Our purpose – we are elevating the lives of the many with access to the world’s best brands and experiences
At Frasers Group, we fear less and do more. Our people are forward thinkers who are driven to operate outside of their comfort zone to change the future of retail, embracing challenges along the way. The potential to elevate your career is massive, the experience unrivalled. To be able to make the most of it you need to live and breathe our principles:
- Think without limits - Think fast, think fearlessly, and take the team with you
- Own it and back yourself - Own the basics, own your role and own the results
- Be relevant - Relevant to our people, our partners and the planet
Are you ready to join the Fearless?
Job Description
Sports Direct is a leading international retailer of sports and fitness footwear, clothing, and equipment. A brand driven by purpose; our mission is to use the powers of sport to champion the legend in everybody. Whatever your sport, whatever your style, and whatever your ambition, we offer the quality and choice to make everyone feel like a winner. Whether it’s football, running, training, boxing, walking, dance, cycling or swimming, we aim to serve, support, and inspire with products that bring out the best in everyone.
The past 5 years have been monumental for Sports Direct, from the elevation of our creative work and retail offering, to launching extensive purpose led campaigns.
Job Description
We’re seeking an energetic Midweight Designer to join our in-house creative team to help to shape and drive the creative vision and storytelling for Sports Direct within the retail group. Working within the creative team to deliver visually engaging design direction for Sports Direct and Partner activations across all our channels.
Key Responsibilities:
- Working with the Lead Creative, be responsible for the design delivery of our campaign executions and assets across all Sports Direct channels aligning with the overall brand vision and business objectives.
- Foster strong relationships and collaborate with internal teams (Art Direction, Marketing, Production, Paid, Organic, e-commerce, Retail, PR etc) and external creative partners to deliver high-impact campaign executions.
- Deliver a high-quality design output for various platforms within our ecosystem including social media, email, web, instore POS and promotional materials etc
- Be responsible for proactive and reactive social, paid and editorial design requirements
- Provide key creative input on photoshoots plus video and social production
- Provide design direction and feedback to supporting graphic, motion and production designers
- Act as a creative guardian alongside the creative lead, ensuring brand and design consistency across all channels, including digital, retail, partnerships, and experiential activations (fully integrated)
- Stay ahead of market trends, design innovations, competitor activities and new technologies (e.g. AI, effective platform-first creative etc.) within the Sports sector
- Mentorship of junior creative team members
- Manage multiple design projects simultaneously, meet deadlines and maintain attention to detail
Qualifications
- Proven experience in a senior or midweight design role within a sports retail/marketing/advertising environment.
- Proficient in creative tools and presentation tools (e.g. Keynote)
- Solid understanding of typography, layout, colour theory and visual storytelling
- Knowledge of motion graphics and video editing is a plus
- Strong design development and presenting skills
Additional Information
Along with your benefits package we also offer a wide range of perks for our colleagues:
Reward, Recognition and Opportunities
Frasers Champion- Our employees are at the heart of our business and we ensure individuals are recognised every single month for their hard work. Frasers Champion is a peer nominated scheme where 8 winners will receive double their pay for a month where they have thought without limits, owned it or been relevant.
Frasers Festival – An event like no other! Frasers Festival is our celebration for Head Office and Retail Staff across the UK and Europe – hosting a MEGA brand village, guest speakers from the world's biggest brands, evening entertainment, the ultimate Frasers Fearless Fitness Challenge and much more.
CEO Sessions – Once a quarter we offer 20 employees the opportunity to attend our “CEO Sessions” ran by our CEO and leadership team. Employees have the chance to connect, network and submit questions around specific topics such as our Sports or Luxury business.
Retail Reconnect – In order to build the planets most admired and compelling brand ecosystem, all employees must understand our business, product and customers. Each financial year, Head Office employees will gain insights by spending two days in one of our stores or the Warehouse. The goal is to learn how the work you do impacts our teams on the frontline, and to bring ideas back to the office which will improve how we work.
Employee Welfare
Frasers Fit – Our Everlast Gyms Team are on a mission to make our workforce the best, and fittest on the planet! We run free gym classes for employees as well as discounted memberships to our clubs. Frasers Fit is our wellbeing programme which aims to support and improve colleagues Physical, Financial & Mental wellbeing. The app is accessible for every employee and includes training, nutrition and lifestyle advice- all completely free.
Retail Trust – We know that its not just about physical health, mental wellness is equally important which is why all of our employees get free access and support from the Retail Trust charity. This includes a 24 hour wellbeing helpline, wellness hub, counselling and financial/legal support.
What’s next?
Our Recruitment Team will be reviewing applications and all candidates will receive a response, whether you are successful or unsuccessful. Shortlisted applicants may be asked to confirm a few key details before being booked in for a first stage interview with the Recruiter- this will be behaviourally focussed and centred around how you align with our Culture and Values. If successful we anticipate two further interview stages with the Hiring Manager/wider team which will be more technically focussed and could include a presentation/task so we can see your skills in action.